![]() ![]() ![]() How do you use him in emoji form? It’s easy! On Windows 10 Devices It’s perfect to incorporate into many marketing campaigns, especially if you want to show your audience that you relate to even the not-so-great emotion they might be having about the subject at hand.Įmoji with Symbols – Dress Up Your Marketing Messages How to Type the Shrug Emoji No Matter Your Device The shrug emoji? Now, that one conveys strong feelings but hasn’t been done to death (yet). You need to connect to your audience’s feelings, and that means using an emoji that expresses those human emotions.Īs nice as the sunset or fireworks emojis are, they don’t mean much in marketing. Not all will garner the type of reaction you want. After all, there are well over 3,600 emojis today. If you want to capitalize on the popularity of emojis creatively, you have to be willing to dig deep into the selection of emojis. The smiley emoji, crying laughing emoji, angry emoji, and even the poop emoji have permeated every part of pop culture, from clothing to backpacks, and even got their own panned film at one point. They’ve been on our phones for what feels like forever. Marketers want in on emojis because if something is trending, people are usually more receptive to it.Įmojis have been around in some way, shape, or form since the 1980s and maybe even earlier. Here’s the thing about emojis – they’re hip and trendy. Read also: How To Write The Perfect Christmas Email Where Does the Shoulder Shrug Emoji Fit in Your Marketing Campaigns? If the answer to a question can be both yes and no, and it doesn’t make a difference to you either way, just use the shrug emoji. The OG meaning of the shrug emoji is to express ambivalence or indifference.Įverything about the way the original emoticon was crafted just oozes ambivalence, from the posture to the facial expression, even the height of the raised arms. It’s the perfect embodiment of your emotions. If you just don’t care about something that you don’t know and is being discussed, the shrug emoticon comes in handy as well. Instead, expressing annoyance with the shrug emoji is a truly nuanced reaction with just a touch of being totally over it. You didn’t use the burning red emoji, or the one with the censor bar over its mouth that’s spewing profanities. The shrug emoji sort of comes out of left-field when presented in this context, but that’s why it’s effective. There are countless emojis one can use to express their annoyance, but let’s be real, none of them are really that nice. Much like this shrug from Joey in FRIENDS, the shrug emoticon can convey a feeling of getting ‘over it’, which is apt when you just couldn’t care less. When you can’t stand another bad thing happening in your day, it’s the shrug emoji to the rescue to express your emotions. Feeling ‘Over It’Įveryone has their breaking point. ![]() In situations where you’re left scratching your head, the shrug emoji is the perfect way to tell everyone how you’re feeling without saying a word. What’s with the long email your boss or senior just dropped? What is with this ad copy that your team or agency just punched out? Let’s take a look at all the meanings that people have come to associate with this smug-looking shoulder shrugger. The shrug emoji doesn’t only refer to feelings of indifference, by the way. Emoticons are sometimes typed purely as text, much as this shruggie is: ¯\_(ツ)_/¯ Yes, there is a difference between emojis and emoticons. The shrug emoji that’s pre-programmed into all our smartphones started from the shrug emoticon. How to Type the Shrug Emoji No Matter Your Device.Where Does the Shoulder Shrug Emoji Fit in Your Marketing Campaigns?. ![]()
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